AC Hotels and Marriott International have formally announced their joint venture to manage and franchise a new lodging co-brand across Europe and Latin America, to be known as AC Hotels by Marriott.
With 9,100 rooms at launch, the jv, which was first announced in October, will represent almost a quarter of the progress toward the Marriott’s goal of doubling its portfolio in Europe over five years to 80,000 rooms. Amy McPherson, president and MD of Marriott International in Europe, said: "We are thrilled with this opportunity to dramatically grow our presence in Spain, the fourth-largest source market in Europe."
See the full release here:
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