• UK rates up 2% in 2010

Average UK room rates increased by 2% in 2010, according to Hotels.com’s latest Hotel Price Index.

Rates in London rose by 10%, with results mixed across the UK, with, of the 36 destinations featured in the index, 26 seeing price rises, eight falling and two staying the same. David Roche, president of Hotels.com, said: "Our 2010 story in the UK reflects the global picture and shows a market in recovery, even if it is one that had, and is likely to continue having, particular twists and turns."

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