• Trivago test arrives in UK

Trivago has launched its hotel test programme in the UK, providing guests to give feedback in return for discounts. The results are fed back anonymously to hoteliers, allowing them to improve customer service.

The programme also lets participating hotels improve their visibility on the Trivago booking site. To date, testing has delivered more than 20,000 returns for 600 hotels in 20 major European cities.
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