• Aloft heads for Perth

Starwood is taking its Aloft brand into Australia. A 224 room Aloft will open in Perth in 2016, following the signing of a deal with BAAC Pty, an affiliate of BGC.

The Aloft is Starwood’s third hotel deal in Perth, following the opening of a Four Points in 2012, and a previous agreement with BGC to open a Westin, which is scheduled for 2017. Starwood has 10 hotels in Australia and will have 20 operating across Asia Pacific by the end of this year.
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